The Real Team

Sell your Property

Marketing property has changed dramatically and adopting a digital approach has become more critical than ever.

While we still utilise traditional real estate marketing methods like print media, signage, newspaper advertising and show houses, we have also embraced a digital marketing strategy which exposes your property to a large and ever-growing online audience.

We cover multiple digital platforms, including nine local and international property portals, various social media platforms and email marketing campaigns targeted towards our growing and active database.

Together with the support of RE/MAX and our extensive network, we give all our clients maximum exposure, both online and offline. You can be assured that your property is being advertised to relevant audiences 24/7.

Content

Quality content is vital for good first impressions and first impressions are everything when it comes to marketing property.

 

Images

We use professional images and always include at least 12 high-resolution images on our listings for optimal rankings on property portals.

Videos

If the conditions are right we make use of high-quality video show casings. Our videos often exceed 10,000 views online.

Channels

 

We use this content to advertise your property on various online platforms as well as print media like brochures.

 

Boost

Our adverts and blog posts are boosted to targeted audiences for maximum exposure, as paid adverts significantly outperform organic adverts.

Trends

Eighty Percent

The percentage of people who start their search for property online. 72% of this group use a mobile device.

Twenty-One Percent

The average percentage of a person's waking day, they spend on their smartphones. This equates to 3 hours and 22 minutes.

Seventy-Seven Percent

The percentage of people who use social media. 84% of this group primarily use Facebook.

This is why we make digital marketing a priority when taking your property to market. We make sure to target potential buyers where they are focusing their attention.

Why a Sole Mandate?

Creates competition between buyers who compete for your property often resulting in higher purchase prices, whereas open mandates create competition between agents often resulting in lower purchase prices.

Ensures clear communication between property owner and agent, and avoids the unfortunate situation of commission disputes which can happen when multiple agents entertain the same buyers.

Ensures exclusivity, while open mandates often cause overexposure of the property and result in the reduction of the properties perceived value.

We open our listings to colleagues and other agents should they have interested buyers, this allows for maximum opportunity without overexposure through advertising.

The Real Team

What next?

Step 1

After all relevant information is received, we prepare your property for market with professional images, video and staging if necessary. This media is utilised for both our online and print advertising

Step 2

Your property is advertised on 9 local and international property portals. We then create multiple online advertisements for targeted distribution across numerous social networks.

Step 3

Your property is presented to our extensive database as well to our colleagues at RE/MAX Living, who each present the property to potential buyers.

Step 4

We constantly evaluate the performance of our advertising efforts and make certain to ensure that you are provided with feedback as to how the sales process is performing.

MATT WESSELS

+27 82 711 9365

matt@therealteam.co.za

  • LinkedIn - Grey Circle
  • Instagram - Grey Circle

JARRYD PHILLIPS

+27 79 733 7249

jarryd@therealteam.co.za

  • LinkedIn - Grey Circle
  • Instagram - Grey Circle

Browse

Subscribe

to our monthly newsletter

76 Kloof Street, Gardens, Cape Town, 8001

|

401 Main Road, Sea Point, Cape Town, 8005